Designed in 1955 by Samuel B. Wilansky, a local store owner on Water Street in St. John's. It was registered in the Court of the Lord Lyon in 1973. The white, gold, and yellow come from the province's official anthem, "Ode to Newfoundland":
When sun rays crown thy pine clad hills
And summer spreads her hand
When silvern voices tune thy rills
We love thee, smiling land ...
When spreads thy cloak of shimmering white
At winter's stern command
Thro' shortened day, and starlit night
We love thee, frozen land.
The green represents the pine forests, the white represents snow, the brown represents the Iron Isle, and the red represents the Royal Standard. It's International Tartan Index number is 1543.